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‘The primary function of your business is acquisition and maintenance of your customers – every business should prioritise getting and keeping customers’
– Ted Levitt
‘During 2019, Palletmasters identified the need to develop a strategic marketing plan. We recognised that we needed external expertise and support for the most effective use of our marketing times and resources.
N.B. was recommended to us and N.B. Strategy has been excellent to work with. We were sceptical and lacked confidence around marketing but N.B. Strategy has worked with us to gain a full understanding of our business values and competitive opportunities. With extensive support from N.B. Strategy, we now have a strategic marketing plan that we are excited about and that we believe in. N.B. Strategy continues to work with us, as required, to develop a targeted actionable plan to enable us to market the most effective solutions for our diverse customer requirements.
– Lorraine Hughes, Pallet Masters, General Manager
‘We have recently employed the services of N.B. Strategy to help us develop and prepare a Strategy to Market our company for further sales growth.
N.B. Strategy was referred to us by a company that had worked with her previously and was very happy with the results.
In the process of getting to know us and our industry, N.B. Strategy firstly provided us with an extremely detailed Market Research report, analyzing our Industry and our potential client sectors to give us a better understanding of the direction we wished to embark. N.B. Strategy’s holistic approach and thoroughness also gave us the opportunity to internally look at ourselves to ensure we were ready ourselves for growth.
This research helped us discuss and understand the path in which N.B. Strategy would prepare the necessary Tools and Guidance for our growth.’
– Tony Merchant, RJWA, Director
‘We are now seeing enquiries come in from prospects our sales team has been chasing for the last two years, because we are finally engaging with them through the right channels and with the right message.’
– Sam Heath, Furtex
‘In the 18 months that N.B. Strategy worked with me and my team at G8 Education as Head of partnerships and innovation, her passion and contribution was invaluable.
N.B. Strategy brings a strategic and commercial Marketing skill set which is rare and can operate from the Boardroom to the frontline.
Her ability to adapt to any market or sector and across functions meant she delivered real outcomes for our business. I would work with N.B. Strategy in a heartbeat and highly recommend her services to any organisation.’
– Greg Bowell, G8 Education, GM of Marketing
‘The customer insights program that N.B. Strategy ran has been the biggest benefit to date. The information we got out of that was so valuable. The customer interviews they conducted gave us valuable understandings that we wouldn’t have found out any other way.’
– Serena Doven, Tyre Doctor
